#streaming-services
Amazon MX Player to be merged with Prime Video
Amazon MX Player merges with Prime Video, unifying free and paid streaming services for enhanced content and viewing options.
Amazon MX Player Merges Into Prime Video in India
Amazon MX Player is being absorbed into Prime Video, combining India’s free and paid streaming catalogs under a single platform. The integration is expected to complete within the next few months. The unified platform will cover subscription, ad-supported, tr…
India’s CTV adoption rises as South leads smart TV penetration
Smart TV use is growing fast in India. Southern regions lead in smart TV ownership. This is due to better internet and more people wanting big screens for streaming. India's internet use is becoming more advanced. Many Indians are online, mostly on phones. Vi…
OTT platforms squeeze more from loyal viewers as easy growth fades
With content costs climbing, streaming platforms are pivoting to ad-backed plans and premium tiers—lifting average revenue per user without resorting to blunt, across-the-board price hikes.
The Biggest Anime Streaming Service Has Been Crowned (And It Might Not Be What You Think)
Shueisha The popularity of anime has become a big mover and shaker within the entertainment world in recent years, with streaming services housing classic and original projects from the medium. While streaming services like Crunchyroll and HIDIVE focus entir…