Ad rates are unlikely to change as increased inventory becomes available; media buyers say the move will help prime-time advertisers and broadcasters during festive season For the full story, visit the source.
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Trai repeals regulations imposing 12-minute advertising cap on TV
Ad rates are unlikely to change as increased inventory becomes available; media buyers say the move will help prime-time advertisers and broadcasters during festive season
By Sharleen Dsouza· Business Standard· 24 days ago· 2 min read
This summary is sourced from Business Standard. Read the full article at:Business Standard