
The push mirrors Meesho’s affordability strategy, intensifying competition in India’s fast-growing value-commerce segment.
This year's festive shopping in India is gearing up for a transformation as AI tools take center stage. With many intending to spend above ₹10,000, buyers are leaning towards premium purchases. Millennials exhibit a stronger affinity for AI recommendations th…

Indian state refiners are ramping up their production of liquefied petroleum gas amid a seasonal jump in demand as the country enters festive season and imports from the Middle East remain strangled. So far in September, local production of LPG has averaged 4…
Cooking oil prices could ease after the government cut import duties on crude and refined sunflower, soybean and palm oils, industry body IVPA said. The cuts come ahead of the festive season, when demand typically rises. However, the impact on retail prices w…
Industry body says the charge could drive small merchants back to cash, weaken formalisation and undermine digital payment adoption during the festive season across India.
Ad rates are unlikely to change as increased inventory becomes available; media buyers say the move will help prime-time advertisers and broadcasters during festive season