India’s ₹59,000-cr entertainment scramble: niche, authentic stories beat broad appeal as AI, microdramas, and IP chase audience attention. For the full story, visit the source.
TechnologyMaharashtra
The great chase for audience attention
India’s ₹59,000-cr entertainment scramble: niche, authentic stories beat broad appeal as AI, microdramas, and IP chase audience attention.
By Amit Vijay Mohile· BusinessLine· 2 days ago· 2 min read
This summary is sourced from BusinessLine. Read the full article at:BusinessLine