#millennials
India's festive shopping about to change as robots lend helping hand
This year's festive shopping in India is gearing up for a transformation as AI tools take center stage. With many intending to spend above ₹10,000, buyers are leaning towards premium purchases. Millennials exhibit a stronger affinity for AI recommendations th…
Give me more! Only 29% Indians satisfied with current salary
A recent survey reveals that only 29% of Indian employees are satisfied with their current pay, with 81% planning to seek salary hikes in the next 12 months due to rising living costs. Millennials show the strongest intention to ask for raises, and Indian emp…
DS Group brings British chain Ben’s Cookies to India to cater to Gen Z and millennials
DS Group partners with Ben's Cookies to launch seven stores initially in Delhi and Mumbai. The brand focuses on premium cookies and aims to cater to Gen Z and millennials seeking indulgent experiences.
Millennials had hope and AAP. Gen Z has the Cockroach Janta Party
The Cockroach Janta Party may disappear within months. Internet movements often burn intensely and collapse without consequence. But dismissing it entirely would be foolish because something about this absurdity feels historically real
‘Chatpata era’: How Gen Z ‘baddies’ reclaimed bindi, bangles, saree from millennial baggage
Moving past the 'behenji' stereotype, Gen Z is unapologetically fusing traditional Indian elements like bindis, sarees, and jhumkas with bold Western silhouettes to define their own 'Chatpata era'.