#jiostar
PKL media rights in flux as JioStar, teams seek to avert an ISL-style fallout
Pro Kabaddi League media rights talks involve JioStar seeking a fee reduction and franchises protecting the previous benchmark. Franchise owners are divided on open bidding, fearing a collapse like the Indian Super League. JioStar incurred losses and viewersh…
JioHotstar Sees AI, Connected TV and Commerce Driving India’s Next Streaming Phase
Speaking during the APOS conference’s “India Streaming: The Product View” session, JioStar executives Bharath Ram and Vijay Seshadri outlined how JioHotstar is building its product and engineering roadmap around consumer behavior, artificial intelligence and …