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Slowing rural incomes could weigh on consumer demand: Dhananjay Sinha

Headline rural wage growth in India is misleading, with underlying increases significantly lower than reported. Rising inflation, reverse migration from cities, and an uncertain monsoon threaten to dampen rural demand. Consumer companies may face squeezed p…

By Anupam Nagar· The Times of India· 3 months ago· 2 min read
Slowing rural incomes could weigh on consumer demand: Dhananjay Sinha