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For a match made in retail heaven, friction on earth can be real

Quick commerce is transforming Indian retail. Platforms like Blinkit and Zepto now drive a significant portion of online sales for major FMCG companies. This shift captures impulse buys and premium product sales. However, operational costs and competition pos…

By ET Online· The Times of India· 4 months ago· 2 min read
For a match made in retail heaven, friction on earth can be real